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Ask the Expert: Social Media and Your Online Reputation
Your patients use social media to share information and resources about their health and which doctors they like. With a presence on social media platforms, you can become a trusted leader on health care topics that benefit your patient population. But you need to know how to set boundaries, how to respond to negative comments, and how to comply with HIPAA rules.
Play this CME to Go to hear expert guests Reid Wittliff, a technology lawyer, and Jennifer Rios, a marketing and digital communications expert, answer frequent questions about using social media in a medical practice to build and protect your online reputation.
Best Bits
Which platform should you use?
What can you post?
How to respond to negative reviews or comments
To Claim CME
Register for the program.
Listen to the podcast episode.
Complete the program evaluation.
Learning Objectives Upon completion of this program, participants should be able to:
Demonstrate ability to use social media effectively within appropriate patient-physician boundaries, and
Apply risk and compliance measures to protect patient information.
ACGME/ABMS Competencies This program addresses the following desirable physician attributes: Interpersonal and Communication Skills, Professionalism, and Professionalism.
Recorded: June 1, 2021 Released: July 1, 2021 Expires: July 1, 2024
Return Policy No refunds or exchanges will be processed for this program.
0.5 AMA PRA Category 1 Credits™ (Enduring) The Texas Medical Association is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians.
The Texas Medical Association designates this enduring activity for a maximum of 0.5 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
On select courses, the Texas Medical Association requires physician to complete 70-percent of the test questions correctly to receive credit for this course.